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Success! Watch our advanced pricing training for web designers below.

Make the shift from undercharging and over-delivering to high-earning web designer with a powerful combination of math, mindset and mechanics.

watch now
A smiling person sits on a green tufted sofa, wearing a denim jacket. Gold frames on a light blue wall form decorative empty rectangles.

Success! Watch our advanced pricing training for web designers below.

Make the shift from undercharging and over-delivering to high-earning web designer with a powerful combination of math, mindset and mechanics.

This image displays a dotted line forming a loop and a curved path that leads to an arrowhead, suggesting direction or movement, all on a black background.

There's a better way to price your web design services.

Imagine feeling 100% confident in your pricing.

I'm Shannon Mattern, founder of the Web Designer Academy where I've helped hundreds of ambitious women web designers increase their prices, stop overworking and make running their web design business easier. In this training you'll learn…

  • The proven pricing framework that has created hundreds of thousands of dollars in revenue for our students.
  • The biggest barriers to charging more for your services (and how to overcome them).
  • The types of clients willing to pay "that much" for web design.
  • Our 7-step process for 2-5xing your income over the next 12 months.

It's totally possible, and I can help.

show me how
A smiling person stands indoors, wearing a green jacket, pink top, and blue jeans, next to a large plant with a dark blue wall behind.

I've helped hundreds of ambitious women web designers just like you create freedom, flexibility, financial independence and fulfillment.

I'm consistently making $10K a month! I successfully found my niche and what words speak to them, learned how to market myself in a way that doesn’t feel cringy, instead it feels easy and natural. My clients don’t want to stop working with me once we launch their site! I’ve since landed multiple retainer clients that I LOVE and am booked out for months in advance!
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Barb PritchardInfinity Brand Design
I reached my minimum baseline revenue in just 90 days. I remember listening to Shannon’s training, and it felt like she was speaking exactly to me. Immediately after joining my income started to increase because I started valuing myself and my work and asking for higher prices.
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Leigh ScottZainatain Consulting
I booked a new client at 5x the rate I was charging before I joined the Web Designer Academy. I have so much more confidence in knowing the value that I bring is worth the price that I’m asking – that has been really big for me.
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Elyse Robertson
I want this too!
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Shannon Mattern
Web Designer Academy

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work with me

We help ambitious women web designers reclaim their time, book web design projects they love, and make more as a freelance web designer than they ever thought possible.

The Web Designer Academy provides step-by-step processes and fill-in-the-blank templates for your messaging, marketing, packages, consultations, sales and project management combined with next-level support so that you have everything you need to create a consistently profitable web design business doing work you love for clients you love.

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