listen to my latest podcast episode:
February + March 2024 Income Report EP 87
byShannon Mattern
WDA Live Strategy Call 02/20/24


Summary + Transcript

Chat

00:01:32 Maddison Manente: I’m here today joining the strategy call!
00:01:39 Erica Nash: Reacted to “I’m here today joini…” with ❤️
00:01:46 Erica Nash: Replying to “I’m here today joini…”

We’re so glad you’re here, Maddison!
00:01:53 Ruby Javaid: Reacted to “I’m here today joini…” with ❤️
00:01:56 Maddison Manente: Replying to “I’m here today joini…”

Thanks!
00:03:00 Anika Loewen: Wins: Had a stationery client reach out for a custom stationery discovery call. When she filled out my form, it was at least $600 less than my minimum, which was clearly stated in the info on the form.

I created my own email template about how that’s not a budget that I can work with, and told her what I would recommend for what she was looking for, and said if she was willing to increase to that, I would be happy to discuss option.
00:03:06 Anika Loewen: Reacted to “I’m here today joini…” with ❤️
00:03:20 Diana Richards: Helped my (white label) client bring more value to her client by recommending adding a privacy policy when adding an email list sign up to her website
00:03:27 Ruby Javaid: I haven't given up on my outreach lol (not seeing amazing results yet and feel like i'm just email out into the void)
00:03:49 Ruby Javaid: Replying to “I haven't given up o…”

emailing*
00:05:26 Ruby Javaid: Reacted to “Wins: Had a statione…” with 👏🏻
00:05:41 Anika Loewen: Wins: am finishing up transferring my zombie client, and finally looked at the numbers… Prior to the website re-design, total revenue over 2.5 years was under 50K… in the last 4.5-5 months since launching, their revenue is almost half a million.
00:05:42 Ruby Javaid: Reacted to “Helped my (white lab…” with 👏🏻
00:05:48 Erica Nash: Reacted to “Wins: Had a statione…” with 🥳
00:05:59 Ruby Javaid: Reacted to “Wins: am finishing u…” with ❤️
00:06:03 Erica Nash: Reacted to “Helped my (white lab…” with 🙌
00:06:26 Erica Nash: Reacted to “I haven't given up o…” with 🦾
00:06:32 Erica Nash: Replying to “I haven't given up o…”

You’re planting lots of seeds!
00:06:39 Maddison Manente: Reacted to “Wins: Had a statione…” with 🥳
00:06:44 Kim Blake: Reacted to “Wins: Had a statione…” with 🤩
00:06:47 Erica Nash: Reacted to “Wins: am finishing u…” with 👏
00:06:49 Kim Blake: Reacted to “Helped my (white lab…” with 👍
00:07:05 Stephani – The Simple Growth Co: I've adjusted my pricing & boundaries and for the first time in a long time feel in control and not overwhelmed by my client work. Also wrapped up 2 more zombie projects! 🎉
00:07:14 Erica Nash: Reacted to “I've adjusted my pri…” with 🥳
00:07:45 Kim Blake: Reacted to “Wins: am finishing u…” with 👏
00:08:01 Ruby Javaid: Reacted to “You’re planting lots…” with ❤️
00:08:07 Kim Blake: Reacted to “I've adjusted my pri…” with 🤩
00:08:14 Michelle Self: My win is showing up today. I've been fighting the noise of considering all the things and have been spinning my wheels in multiple directions. It feels hard to say it, so it also feels like a win to say it out loud so I can move past it.
00:08:18 Ruby Javaid: Reacted to “I've adjusted my pri…” with 🥳
00:08:26 Erica Nash: Reacted to “My win is showing up…” with ❤️
00:08:29 Stephani – The Simple Growth Co: Reacted to “Wins: am finishing u…” with 👏
00:08:30 Angelica Hidalgo: Reacted to “Wins: am finishing u…” with ❤️
00:08:32 Stephani – The Simple Growth Co: Reacted to “My win is showing up…” with ❤️
00:08:34 Erica Nash: Replying to “My win is showing up…”

We’re so glad you’re here, Michelle!!
00:08:37 Ruby Javaid: Reacted to “My win is showing up…” with ❤️
00:08:46 Michelle Self: Reacted to “We’re so glad you’re…” with ❤️
00:08:55 Kim Blake: Reacted to “My win is showing up…” with ❤️
00:09:36 Anika Loewen: Replying to “Wins: am finishing u…”

They don’t see it that way, lol
00:09:46 Anika Loewen: Reacted to “I've adjusted my pri…” with 🥳
00:09:51 Tracy Trathen • e design studio, LLC: Reacted to “My win is showing up…” with ❤️
00:09:54 Anika Loewen: Reacted to “My win is showing up…” with ❤️
00:12:29 Michelle Self: Reacted to “Wins: am finishing u…” with ❤️
00:13:58 Michelle Self: The summit is always great! Looking forward to it!
00:14:08 Tracy Trathen • e design studio, LLC: Replying to “The summit is always…”

yes!
00:14:51 Diana Richards: Reacted to “My win is showing up…” with ❤️
00:15:08 Anika Loewen: Who do you host with?
00:15:53 Erica Nash: Replying to “Wins: am finishing u…”

If you haven’t watched Sarah G’s case studies (I can’t remember if you were there live) then I highly recommend to package this up!!
00:16:01 Erica Nash: Reacted to “The summit is always…” with 🥳
00:16:18 Anika Loewen: Replying to “Wins: am finishing u…”

I came in late to it, but I totally need to re-watch it!
00:16:27 Erica Nash: Reacted to “I came in late to it…” with 🙌
00:16:34 Tracy Trathen • e design studio, LLC: Replying to “Who do you host with…”

Yes because you want to make sure your email has all the things set up that help authenticate it so you will be less likely to go into people’s spam.
00:17:11 Kim Blake: Make sure to set up a forward at some point so you don’t lose any in incoming emails.
00:17:26 Erica Nash: Replying to “Make sure to set up …”

Yes, this
00:17:28 Anika Loewen: Replying to “Who do you host with…”

I host with SiteGround, and they have a handy tool for it. Plus they are really good at helping you make sure you are set up for the new Gmail/Yahoo criteria.
00:17:45 Anika Loewen: Replying to “Who do you host with…”

Oh, and you can also do a forwarder
00:17:48 Kim Blake: Replying to “Who do you host with…”

Agree!
00:17:59 Kim Blake: Reacted to “I host with SiteGrou…” with 🤩
00:19:10 Tracy Trathen • e design studio, LLC: and make sure your new one has DMARC (SPF, DKIM, etc) set up – that will help it have less chance off going into their spam folders automatically because it authenticates your domain’s email address
00:19:35 Kim Blake: You can also create an auto-reply in 3-6 months, letting the client know you have a new email.
00:19:48 Ruby Javaid: Reacted to “and make sure your n…” with ❤️
00:20:13 Ruby Javaid: Reacted to “You can also create …” with ❤️
00:20:27 Ruby Javaid: Reacted to “Make sure to set up …” with ❤️
00:24:15 Anika Loewen: When you find clients/partners like that, hold them dearly
00:38:29 Ruby Javaid: Reacted to “When you find client…” with ❤️
00:39:01 Ruby Javaid: Replying to “When you find client…”

yes! def agree with that!
00:39:34 Ruby Javaid: Replying to “You can also create …”

I like this idea! Serves as outreach as well, thanks @Kim Blake!
00:40:12 Ruby Javaid: Replying to “and make sure your n…”

ah yes, been doing a lot of this lately! thank your for the reminder @Tracy Trathen • e design studio, LLC!
00:41:18 Ruby Javaid: Replying to “Who do you host with…”

I host with Siteground as well. I will check out that tool @Anika Loewen, I haven't explored this too much yet
00:45:38 Anika Loewen: Replying to “Who do you host with…”

Ooooh! I can totally have a chat with you about this!
00:46:07 Anika Loewen: Replying to “Who do you host with…”

Pop me an email at hello@thepalmandlotus.com 🙂
00:46:28 Ruby Javaid: Replying to “Who do you host with…”

That would be amazing! I will email you 🙂
00:46:35 Anika Loewen: Oh, girl! Sending you soooo much love!
00:46:53 Ruby Javaid: Reacted to “Ooooh! I can totally…” with ❤️
00:47:00 Ruby Javaid: Reacted to “Pop me an email at h…” with ❤️
00:47:25 Anika Loewen: Replying to “Oh, girl! Sending yo…”

All of this! I was feeling SO similar and found out that I totally do have ADHD.
00:48:25 Ruby Javaid: I've been there too @Maddison Manente! And it takes a lot to come back and keep going, so kudos for that
00:55:34 Ruby Javaid: Reacted to “Yes because you want…” with ❤️
01:00:22 Ruby Javaid: this is exactly what I did when I was having trouble getting going
01:00:44 Ruby Javaid: and also i'm kind of behind on modules so my goal would be to just watch one video on it and that was all I needed to do for the day
01:00:48 Ruby Javaid: it will add up!
01:01:00 Erica Nash: Reacted to “it will add up!” with 🙌
01:01:52 Angelica Hidalgo: Aw Maddison! I’m so sorry this is happening, it’s the worst feeling.

I’m going through this at the moment and just messaging the first person has helped so much! I’ve also been using the “Do you know anyone who?” Because it feels less intense
01:02:04 Ruby Javaid: Reacted to “Aw Maddison! I’m so …” with ❤️
01:02:12 Anika Loewen: Reacted to “Aw Maddison! I’m so …” with ❤️
01:02:15 Erica Nash: Reacted to “Aw Maddison! I’m so …” with ❤️
01:02:44 Michelle Self: Reacted to “Aw Maddison! I’m so …” with ❤️
01:03:13 Ruby Javaid: Replying to “Aw Maddison! I’m so …”

yeah that's my fave script. literally messaged my brothers to ask them that just to have a win one day lol
01:03:34 Angelica Hidalgo: I’ve also been practicing telling people what I do but saying more than just Website Designer
01:03:44 Angelica Hidalgo: Even someone who isn’t your ideal client
01:04:07 Anika Loewen: Reacted to “Even someone who isn…” with ❤️
01:04:13 Ruby Javaid: Reacted to “Even someone who isn…” with ❤️
01:06:30 Ruby Javaid: Replying to “I’ve also been pract…”

That's great! I would love to know what else you say? I have the same issue where I just say I'm a web designer and then offer no other details
01:06:37 Kim Blake: When I do outreach, I always start with, “I’m looking to grow my business. Do you know anyone…”
01:06:46 Anika Loewen: And reaching out for help from us!!
01:07:08 Tracy Trathen • e design studio, LLC: And even if you stumble, you’re still taking a step… next step, stumble (but you moved forward), next step, stumble (but you moved forward).
01:07:15 Ruby Javaid: Reacted to “And even if you stum…” with ❤️
01:08:03 Diana Richards: “If they’re not in the trenches with you, they don’t get a say.” 🙌🏻🙌🏻🙌🏻🙌🏻
01:08:14 Anika Loewen: Replying to ““If they’re not in t…”

LOVE THIS!
01:08:19 Ruby Javaid: Reacted to ““If they’re not in t…” with ❤️
01:08:29 Michelle Self: Reacted to ““If they’re not in t…” with ❤️
01:09:48 Angelica Hidalgo: Replying to “I’ve also been pract…”

“I design websites for fashion entrepreneurs, typically I help them reach their ideal customer and increase their sales.” Or something like that, it changes on the situation
01:09:57 Angelica Hidalgo: Replying to “I’ve also been pract…”

I’ll find a book page that talks about this!
01:09:59 Ruby Javaid: Reacted to ““I design websites f…” with ❤️
01:10:10 Angelica Hidalgo: Replying to “I’ve also been pract…”

Makes it sound more intruiging
01:10:18 Tracy Trathen • e design studio, LLC: Replying to ““If they’re not in t…”

ditto!
01:10:19 Ruby Javaid: Replying to “I’ve also been pract…”

this is great! it shows how you help them rather than just what you do.
01:10:35 Erica Nash: Reacted to “And reaching out for…” with ❤️
01:10:38 Erica Nash: Reacted to “And even if you stum…” with ❤️
01:10:42 Erica Nash: Reacted to ““If they’re not in t…” with ❤️
01:11:12 Erica Nash: Reacted to “LOVE THIS!” with ❤️
01:11:14 Erica Nash: Reacted to “ditto!” with ❤️
01:11:18 Tracy Trathen • e design studio, LLC: Totally been there done that (recently). And, odd as it seems, it’s nice to know I’m not the only one going through this.
01:11:30 Erica Nash: Reacted to “Totally been there d…” with ❤️
01:11:33 Ruby Javaid: Replying to “I’ve also been pract…”

ooh yes please share the book or page if you get a chance. I need to develop an elevator pitch that sounds better than what I'm saying now lol
01:11:46 Ruby Javaid: Reacted to “I’ll find a book pag…” with ❤️
01:11:53 Ruby Javaid: Reacted to “Totally been there d…” with ❤️
01:12:31 Michelle Self: Reacted to “Totally been there d…” with ❤️
01:12:47 Anika Loewen: Reacted to “Totally been there d…” with ❤️
01:13:01 Anika Loewen: Replying to “Totally been there d…”

Absolutely! I am totally in the same boat.
01:13:22 Angelica Hidalgo: Replying to “I’ve also been pract…”

https://www.dropbox.com/scl/fi/o2tb4oocw6ttn0rokpyh0/IMG_5909.jpeg?rlkey=04f5errufyo8kyd5cn6d9dg69&dl=0
01:13:41 Angelica Hidalgo: Replying to “I’ve also been pract…”

I can’t put an image in here but that’s an example!
01:13:42 Michelle Self: Replying to “Totally been there d…”

I've been in this place for the last couple of weeks. It's like a 2023 hangover that's finally ending!
01:14:09 Tracy Trathen • e design studio, LLC: Replying to “I’ve also been pract…”

what book is that?
01:14:32 Angelica Hidalgo: Replying to “I’ve also been pract…”

Key Person of Influence
01:14:37 Michelle Self: Replying to “I’ve also been pract…”

Ooh, interesting.
01:14:37 Tracy Trathen • e design studio, LLC: Replying to “I’ve also been pract…”

ty!
01:14:42 Ruby Javaid: Replying to “I’ve also been pract…”

amazing, thank you!
01:14:43 Angelica Hidalgo: Replying to “I’ve also been pract…”

Daniel Priestly
01:14:49 Angelica Hidalgo: Replying to “I’ve also been pract…”

you
01:14:54 Angelica Hidalgo: Replying to “I’ve also been pract…”

You’re welcome!
01:14:59 Michelle Self: Replying to “I’ve also been pract…”

Thank you!
01:15:04 Angelica Hidalgo: Hello can I please add something
01:15:06 Angelica Hidalgo: quickly
01:15:47 Shannon Mattern: Reacted to “I've been in this pl…” with ❤️
01:16:48 Shannon Mattern: Reacted to “yeah that's my fave …” with ❤️
01:17:30 Angelica Hidalgo: Reacted to “Totally been there d…” with ❤️
01:17:32 Angelica Hidalgo: Reacted to “I've been in this pl…” with ❤️
01:17:35 Angelica Hidalgo: Reacted to “Absolutely! I am tot…” with ❤️
01:17:48 Angelica Hidalgo: Reacted to “yeah that's my fave …” with ❤️
01:18:03 Angelica Hidalgo: Reacted to “Thank you!” with ❤️
01:18:07 Angelica Hidalgo: Reacted to “amazing, thank you!” with ❤️
01:18:09 Angelica Hidalgo: Reacted to “Ooh, interesting.” with ❤️
01:18:19 Anika Loewen: Reacted to “https://www.dropbox….” with ❤️
01:19:01 Angelica Hidalgo: Bye everyone!
01:19:04 Angelica Hidalgo: Love you all xoxoxoxo