listen to my latest podcast episode:
[podcastplayer feed_url="https://feeds.megaphone.fm/profitablewebdesign" number="0" excerpt_length="0" hide_cover="false" hide_description="true" hide_title="true" hide_loadmore="true" hide_download="true" hide_search="true" hide_subscribe="true" hide_social="true" hide_featured="true" hide_content="true" display_style="modern" accent_color="#ffffff"]

Profitable Web Designer Podcast

hosted by shannon mattern

Profitable Web Designer is the go-to podcast for women web designers for all things pricing, packaging, marketing and selling web design services (and the mindset behind being a high-earning web designer).

Profitable Web Designer Podcast

hosted by shannon mattern

Profitable Web Designer is the go-to podcast for women web designers for all things pricing, packaging, marketing and selling web design services (and the mindset behind being a high-earning web designer). 

Stop working 24/7

stop undercharging

become a high-earning web designer

Take back control of your web design business.

The Profitable Web Designer Podcast is your go-to resource for business, marketing and sales advice so you can create a profitable, sustainable freelance web design business.

GET NEW EPISODES IN YOUR INBOX EVERY WEDNESDAY

Latest Episodes

Ask Me Anything: Listener Questions Answered

This week I’m sharing an Ask Me Anything I did for web designers curious to get their questions answered. Main topics covered: Understanding the values of investment-minded clients is crucial for web designers. Effectively communicating the value of working with a web designer is essential. Marketing strategies play a significant

Listen now »

7 Components of Profitable Web Design Packages

In this episode, I discuss the irresistible package matrix strategy and the seven components of profitable web design packages. The top takeaways: The irresistible package matrix empowers web designers to set boundaries, prevent scope creep, and position themselves as collaborative consultants. Pre-framing the value is crucial in attracting clients who

Listen now »

What to Say When Potential Clients Tell You They Can't Afford It

This week I’m diving into money mindset and strategies to overcome the affordability question. The main takeaways: Money mindset plays a crucial role in pricing and selling products and services. Potential clients saying they can't afford something is not a reflection of the business owner's worth or the market's ability

Listen now »

How to Make Sure Your Next Web Design Client Isn’t a Nightmare

This week I’m sharing strategies to make sure your next web design client isn’t a nightmare. 3 key lessons: From the initial discovery call, it’s critical to set boundaries and manage the client’s expectations to set the tone for success. Communicate, communicate, communicate, even about how you’ll communicate. This gives

Listen now »

Why You Don't Need a Niche to Get Web Design Clients

This week I’m sharing why you don’t need a niche to get web design clients and the simple yet effective marketing method that does. The 3 main points to takeaway: If you have a niche that is working for you, don’t change anything. But there are so many people out

Listen now »

Reinventing Your Design Business with Melissa Burkheimer

This week I’m chatting with Melissa Burkheimer about reinventing your design business and following those nudges to pivot. Melissa Burkheimer is the CEO and Conversion Design Director of Melissa Burkheimer Studios, which designs brands and creates buzz-building strategies for product launches. She's also the host of the Design Business Show

Listen now »

Overcoming Business Obstacles with Josh Hall

This week I’m chatting with Josh Hall about the challenges businesses are facing right now and how to navigate them! Like me, Josh is also a Web Design Coach. He started web design as a freelancing side hustle, and over the years has managed to grow it to a six-figure

Listen now »

Growing a Web Design Business for Freedom with Racheal Graham

In this week’s episode I’m chatting with WDA student Racheal Graham about growing a sustainable web design business to be your own boss! Racheal Graham is the web designer and tech strategist behind Greenhouse Creative, where she helps her clients create businesses that fit into their lives rather than having

Listen now »

I'm Shannon Mattern, business coach for web designers and host of the Profitable Web Designer Podcast.

I'm here to help you regain control of your web design business. I've helped hundreds of ambitious women web designers increase their prices, stop overworking and simplify their systems. 

I've helped hundreds of ambitious women web designers like you increase their prices, stop overworking and make running their web design business easier. 

Wondering if the Web Designer Academy is a good fit?

A person with a bright smile is sitting indoors near a window, holding a picture frame in their blue-fabric-clad hands.

I've helped hundreds of ambitious women web designers just like you create freedom, flexibility, financial independence and fulfillment.

A smiling person with a tooth showing on their chin is looking indoors.

Shannon Mattern, Founder
Web Designer Academy

We help ambitious women web designers reclaim their time, book web design projects they love, and make more as a freelance web designer than they ever thought possible.

The Web Designer Academy provides step-by-step processes and fill-in-the-blank templates for your messaging, marketing, packages, consultations, sales and project management combined with next-level support so that you have everything you need to create a consistently profitable web design business doing work you love for clients you love.