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Now's your chance to fill out a super-quick zero obligation application to get access to our free training all about how to create a profitable, sustainable web design business.
Apply by November 26 for your chance to attend our exclusive “Get Your Next Client” 1/2 Day Intensive on December 7!
Fill out a super-quick, zero-obligation application to for your invitation to watch our free training on how to book premium projects and increase your revenue without increasing your workload.
Our team will review your application and if we think your goals are a good fit for our strategies, we'll invite you to an advanced, zero obligation free training detailing how we work with our students to raise their prices and create profitable, sustainable web design businesses.
You stop undercharging (or never start in the first place) and you confidently make offers that reflect the value you bring to the table… and your clients are happy to pay you!
You know what to say to get their attention, and you confidently put yourself out there with simple marketing strategies that don't require blogging, being on social media 24/7 or running ads.
You are 1000% sold on the value you bring to the table and what's possible for your clients when working with you that you don't even blink when making a premium offer.
You stop being an overworking people pleaser, and you know exactly how to handle formerly “awkward” situations with confidence.
You don't just know how to get clients, how to make premium offers, get yesses and run projects like a pro – you're only working when you want to.
You're part of a community of super smart, talented web designers with unique experiences and skills – who love to support each other and want to help everyone win.
“I successfully found my niche and what words speak to them, learned how to market myself in a way that doesn't feel cringy, instead it feels easy and natural. My clients don't want to stop working with me once we launch their site! I've since landed multiple retainer clients that I LOVE and am booked out for months in advance!”
There was a month where I was thinking through it all, like, ‘Do I want to invest in this? I don’t really have the money coming in right now to do it…’ Immediately after joining my income started to increase because I started valuing myself and my work and asking for higher prices,” Leigh said. “I thought that once I raised my prices I would lose some clients, but they all agreed to it.”
…however YOU want to serve clients – the Web Designer Academy will work for you – and is for you.
Without the Web Designer Academy
With the Web Designer Academy
This program is very intentionally designed to be a 12 month program. During that time you'll create premium packages, book your first dreamium client + build out your systems while getting paid. This gives us time to get your systems dialed in so that in the last few months of the program, you're ready to go all in on your marketing, get booked out + scale.
Access all of our templates, swipe copy, resources and high-impact training videos inside our private portal. Includes access to more than 70+ templates, scripts and swipe copy for every piece of client communication, 10+ “done for you” web design packages, processes and timelines, 20+ tools to help you with branding, pricing, packages, and so much more!
You'll connect with the other super-smart, successful web designers who are members of this exclusive program. You'll be surrounded with people who are where you want to be and get to ask them questions and get support from our team in our private group. Here you'll meet your biz besties, the people that have your back with tech questions, client issues and how to handle any kind of situation you encounter on your journey.
Each week, we have high level coaching calls together. This is where we will discuss strategy, overcome challenges, go deep into developing your money mindset and fix any issues in your packages, pricing, marketing, offers, systems + boundaries.
Whether you want to get your first client in the first 30 days, or you want to get some systems in place to take your time back so you have space to implement our strategies, or you want to start by building a strong foundation, we tell you exactly where to start based on your unique goals. Even though it's a group program, we recognize everyone has unique needs and our program is structured to give you personalized guidance in a group setting.
Whether you've worked with clients or not, we'll walk you through a process to internalize your value as a web designer, get crystal clear on who YOU will work and who you won’t, set premium prices and create packages that transform you from pixel-pushing order taker to expert status (without the impostor syndrome).
You'll learn how to find your premium clients and implement a simple, 3-step strategy for marketing your business. We'll completely re-imagine and re-frame how you present offers, and you'll learn how to incentivize your clients to not put off the decision to work with you.
You'll get paid as you go to put systems and processes in place to streamline and systematize your projects to save you tons of time, then you'll expertly and effortlessly lead your client through the project, while knowing exactly how to handle any surprises along the way.
You'll implement our proven one-to-one and one-to-many marketing strategies to get new clients, referrals and plant the seeds for future clients so you can get booked out and create consistent revenue and a full-time income.
“I joined the Web Designer Academy originally to learn the business processes…but the biggest transformation I’ve had is going from feeling like a total impostor who “can’t charge that much for a website” to knowing that what I can bring to the table provides value to my client.
In the beginning I was charging $500 for a website. I just booked a $9000 project. My husband was dancing in the kitchen when I told him!”
“I have so much more confidence in knowing the value that I bring is worth the price that I'm asking – that has been really big for me.
When I think about what's included in the Web Designer Academy, it's like, ‘This is the holy grail. This is all the language that I need, this is the guidance that I need.’ And the community is such an asset to the program, it helps so much with my confidence.”
“Signing up for the Web Designer Academy was the greatest decision I ever made! It has all the pieces of the puzzle that I felt I’d been missing, and I was able to stop my part-time consulting and focus on full-time designing!
Before joining I didn’t fully understand the value that I bring to my clients! That was a big piece of the puzzle for me: not undervaluing my services and learning to value what I can bring to the table.
Before joining I really struggled with marketing, and the Web Designer Academy laid it out for me, and I'm just followed along and things just fell into place! I love it!”
We'll uncover your Unique Web Designer Identity and the superpower that you bring to your web design projects that makes you the obvious choice for your clients.
We'll walk through a process for identifying dreamium clients who can't wait to work with you, and help you position yourself as their dream web designer.
We'll transform your belief about your value, how much you can really charge for web design and help you get sold on upgrading your prices so that you never undercharge again!
We'll walk through a process to design your high-end package so that you stop undercharging + overdelivering.
Implement a simple but powerful marketing strategy to get your next client at your new premium prices without ads, social media, blogging or sliding into the DMs.
Learn how to do a web design consultation with confidence and make authentic offers that empower your clients and incentive them to make a decision.
Get a tried + true client management process designed to help you easily get what you need from clients so that you can complete and close projects on time.
Learn strategies that free up your time, create repeatable systems that save you time and money, and scale beyond time for money.
Get new clients, referrals and plant the seeds for future clients so you can get booked out and create consistent revenue and a full-time income.
A couple of things to remember as you read our testimonials… Results are NOT typical! These web designers have gone all in on themselves, show up, push through challenges, ask for help instead of retreating, don't give up the first time something doesn't go as expected and NEVER say they don't have the time to reach their goals. While we know them personally, we have not independently verified their statements for accuracy.
![In this image, Shannon Mattern is thanking the Web Designer Academy for increasing their knowledge and confidence in web development skills. Full Text: is & feeling confident. 16 hrs Shannon Mattern I just wanted to thank you for all you do for us. Not just the skills we are learning but feeling confident in our abilities to do them. Yesterday, I received a text from a friend asking me if I could recommend a good website developer. In the past, I would have referred them to someone with more expertise and experience. But this time, I immediately responded with "Me." Just what I learned in the 5-day challenge increased my knowledge and confidence significantly. The Web Designer Academy continues to increase my skills and knowing I have you to ask for questions makes me even more confident in my abilities to handle whatever comes up. Thank you! 3 Comments Seen by 21 Like Comment I agree! I had helped an acquaintance get a WordPress site set up and she reached out to me because it had an error on the top. I was able to go in there and troubleshoot, edit the file and fix the error I would not have had the confidence to do that without Shannon's guidance (and a backup @ ). Love · Reply . 16h 2 1000% agree with this. Love · Reply . 16h 1 2 Shannon Mattern You guys !!! I'm getting all misty-eyed over here !!!!!! I'm so grateful for all of you and that I get to do this every day. THANK YOU !!!!! Like . Reply . Commented on by Shannon Mattern [?] . 13h 2](https://webdesigneracademy.com/wp-content/uploads/2020/12/Testimonial9.png)
A couple of things to remember as you read our testimonials… Results are NOT typical! These web designers have gone all in on themselves, show up, push through challenges, ask for help instead of retreating, don't give up the first time something doesn't go as expected and NEVER say they don't have the time to reach their goals. While we know them personally, we have not independently verified their statements for accuracy.
This is where answer your unique questions, discuss strategy, overcome obstacles, upgrade your mindset and strategize on your niche, packages, pricing, offers, marketing, projects + client issues.
We want to review your work – your packages, offers, marketing and more – to make sure you've captured every nuance of our strategy so that you're set up for success. No more guessing or reverse-engineering what everyone else is doing with lackluster results.
This is your wolf-pack, your ride-or-die, your biz besties. This is an exclusive community of super-smart web designers who have been where you are and are going where you want to go – any want nothing more than to see you win. You don't need to “have all the answers” when you have them as your backup! From tech questions to advice to needing a pep talk before making your biggest offer ever, this group has your back.
After joining the program, I gained so much more confidence.
When I do consultations now I actually have a script, I know how to talk about what I’m offering, why I’m offering it and why it’s worth my price. And I know how to stand my ground on my pricing, that’s been a big shift I’ve been able to make! It's been amazing.
My pricing is like night and day now! I’m charging 5x-7x more than I was before!
“I had experience with building websites, but I didn't know how to run a business doing it. My struggle was knowing how to take a person from when you first engaged with them to onboarding to off-boarding and everything in between.
Just knowing the community is there, that if I have a question about business or a project or a client that I WILL get an answer – just knowing I have ‘backup' helps me a lot with the confidence of knowing that I can ‘go out into the wild' and be okay!”
“A lot of the training that I was looking at showed me how to design websites, but I really wanted to know how to run my business. And I struggled with my pricing – like “Am I pricing too high? Do I know enough to charge that much?
Since joining I’ve been working with agencies and providing proposals for $15,000 websites. I've never done that before! And only because I now know how to price! I keep going back to those modules every time I send a proposal to make sure that I've covered everything – it makes me feel so confident in delivering them!”
Great! Many people come to us for advice on getting better systems in place, adding scalable offers to their web design business… but once we dive into your business we often find so many ways to increase your revenue by streamlining systems, tweaking your packages, adjusting how you make offers and optimizing your marketing.
Awesome! This is the perfect place for you to start off on the right foot. We'll design your dreamium client that can't wait for someone with your skills to come along and work with them, and we'll design irresistible, PROFITABLE offers (yes, even if you're “new” – don't worry, we'll work on your mindset) and give you all the systems to wow your clients from day one.
Having a system, process and client experience that differentiates you gives you a HUGE advantage over everyone else that's just offering “web design”.
The deadline to apply for your invitation to our free live private training + Q&A Call “How to 5x Your Web Design Business without 5xing Your Workload” is March 25 at 5PM ET. Please fill out your application as soon as possible so we can send you your private invitation to this valuable, one-time live call with Shannon!
A couple of things to remember as you read our testimonials… Results are NOT typical! These web designers have gone all in on themselves, show up, push through challenges, ask for help instead of retreating, don't give up the first time something doesn't go as expected and NEVER say they don't have the time to reach their goals. While we know them personally, we have not independently verified their statements for accuracy.
Mouse over the video + click the gear icon to playback the video at 2x speed!
Mouse over the video + click the gear icon to playback the video at 2x speed!
Mouse over the video + click the gear icon to playback the video at 2x speed!
The deadline to apply for your invitation to our free live private training + Q&A Call is March 25 at 5PM ET. Please fill out your application as soon as possible so we can send you your private invitation to this valuable, one-time call with Shannon!
“…and finally step into entrepreneurship full-time, and being able to be an inspiration to my daughter to show her that she can choose whatever path that she chooses! I’m so proud of myself for taking that first step and believing in myself!”
Whatever is holding you back from joining the Web Designer Academy – you're gonna overcome that and gain so much more by just joining.
Not only did my business change, but my mindset on how I feel about my business changed once I went through the training and saw all the resources available to me in the program – they’re amazing – but actually getting the training is worth so much more than you ever invest!”
I'm obsessed with helping web designers create profitable, sustainable, scalable web design businesses.
Have a question you don't see answered here? Email us at shannon@webdesigneracademy.com
A: Absolutely! We don't teach design or development, and we are platform-agnostic. We have WordPress, Squarespace, Showit, Webflow, Kajabi, straigh-up web developers, and more. Some of our strategies are based on how WordPress functions – but we're confident you're smart enough to figure out how replicate our systems + strategies on whatever platform you use (and that's another great benefit of the community – people to ask how they do it!)
A: This is a 12 month program, you will have 12 months access to the calls, content portal and support related to this program.
Yes! Everyone pre-submits questions and work for critique, so whether you can be on the calls live or not, we'll answer your questions and you'll get the replays in the group and on the private student podcast. Being there to have a conversation about your questions is encouraged, but not required – and you can always ask followup questions in the comments of the replay in the group!
You have 12 months access to the program – how much time you choose to spend working on your business is up to you. The speed of your results will directly reflect how much time you put in. We value time-independence, and you can move at your own pace. Everyone comes into the program at different times and focusing on different areas of their business. While we have done our best to give you the highest level of support without requiring you to be on our schedule, we recommend you take full advantage of all the resources available to you during your time in the program.
The Web Designer Academy is a 12 month commitment to you and your business growth and we don’t offer refunds or early cancellations.
When you join, our team goes all in on your success, and we ask that you do the same. If you apply and are accepted + invited to join the program, we would not have invited you to join if we didn't think you were a good fit.
If you've applied, been accepted, are considering joining and are on the fence and want a refund policy to ease your mind (rather than relying on your own commitment to your success combined with our amazing resources, community and full support of our team behind you to ease your mind)… don't enroll.
We're confident that as soon as you join and see the resources, community and start implementing the work, you’re not going to want a refund 🙂 you’re going to be too excited about your future + all the opportunities you'll create from your new program!
YOUR SUCCESS DEPENDS ENTIRELY ON YOUR OWN EFFORT, MOTIVATION, COMMITMENT AND FOLLOW-THROUGH. WE CANNOT PREDICT AND WE DO NOT GUARANTEE THAT YOU WILL ATTAIN A PARTICULAR RESULT, AND YOU ACCEPT AND UNDERSTAND THAT RESULTS DIFFER FOR EACH INDIVIDUAL. EACH INDIVIDUAL’S RESULTS DEPEND ON HIS OR HER UNIQUE BACKGROUND, DEDICATION, DESIRE, MOTIVATION, ACTIONS, AND NUMEROUS OTHER FACTORS. YOU FULLY AGREE THAT THERE ARE NO GUARANTEES AS TO THE SPECIFIC OUTCOME OR RESULTS YOU CAN EXPECT FROM USING THE INFORMATION YOU RECEIVE ON OR THROUGH THIS WEBSITE OR PRODUCT.
When you purchase our product, you understand that there is no guarantee that you will achieve any particular result or outcome using any of the ideas, tools, strategies or recommendations presented. We make no promises or warranties concerning your likelihood of success, performance, future earnings, business profits, marketing performance, customer growth or results of any kind. You understand that with any business endeavor there is an inherent risk, including a loss of capital and loss of customers and therefore you assume all responsibility for any such risk.
EARNINGS DISCLAIMER. ANY EARNINGS OR INCOME STATEMENTS OR EXAMPLES SHOWN THROUGH OUR WEBSITE ARE ONLY ESTIMATES OF WHAT MIGHT BE POSSIBLE NOW OR IN THE FUTURE. THERE CAN BE NO ASSURANCE AS TO ANY PARTICULAR FINANCIAL OUTCOME BASED ON THE USE OF OUR WEBSITE. YOU AGREE THAT I AM NOT RESPONSIBLE FOR YOUR EARNINGS, THE SUCCESS OR FAILURE OF YOUR PERSONAL OR BUSINESS DECISIONS, THE INCREASE OR DECREASE OF YOUR FINANCES OR INCOME LEVEL, OR ANY OTHER RESULT OF ANY KIND THAT YOU MAY HAVE AS A RESULT OF INFORMATION PRESENTED TO YOU THROUGH OUR WEBSITE. YOU ARE SOLELY RESPONSIBLE FOR YOUR RESULTS.
TESTIMONIALS. I PRESENT TESTIMONIALS AND INSIGHTS ABOUT OTHER PEOPLE’S EXPERIENCES WITH MY WEBSITE FOR PURPOSES OF ILLUSTRATION ONLY. THE TESTIMONIALS, EXAMPLES, AND PHOTOS USED ARE OF ACTUAL CLIENTS. THEY ARE NOT INTENDED TO REPRESENT OR GUARANTEE THAT CURRENT OR FUTURE CLIENTS WILL ACHIEVE THE SAME OR SIMILAR RESULTS; RATHER, THESE TESTIMONIALS REPRESENT WHAT IS POSSIBLE FOR ILLUSTRATIVE PURPOSES ONLY.
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