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hosted by shannon mattern

Profitable Web Designer Podcast

The Profitable Web Designer Podcast is your go-to resource for marketing, mindset, money, management and mentorship so you can create a profitable, sustainable freelance web design business.

Increase Your Income

BOOK profitable projects

Reclaim your time

Raise your prices, book dream clients and take control of your web design business.

The Profitable Web Designer Podcast is your go-to resource for web design business marketing, mindset, money, management and mentorship so you can create a profitable, sustainable freelance web design business. Get inspiration, motivation and actionable advice from your all heart, no fluff BFF-style mentor and web design business coach, Shannon Mattern.

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Lastest Episodes

July 24, 2024

#100 – Unlock Your True Power with Alecia St. Germain of the Conscious Edge

In today's milestone 100th episode, I’m sitting down with my BFF and transformational coach Alecia St. Germain of The Conscious Edge to explore the link between mindset and success in entrepreneurship. We dive into overcoming mental barriers, reframing goals, and...

July 17, 2024

#99 – June 2024 Income Report

Welcome back to the Profitable Web Designer podcast! Today I’m bringing you my monthly income report for June 2024 where I break down what happened behind the scenes of the Web Designer Academy, how much money we made, how much...

July 10, 2024

#98 – Finding Your Biz Besties with Katie Lynn + Laura Grace of Mushaboom Studio

Welcome back to the Profitable Web Designer podcast! I'm super excited to introduce you to today’s guests, the incredible sister duo behind Mushaboom Studio—Katie Lynn (KL) and Laura Grace (LG). These two have been creating magic together since 2019, combining...

July 3, 2024

#97 – Attracting Higher-Quality Web Design Clients with Amy Posner

Today I'm chatting with Amy Posner, a seasoned entrepreneur and business coach who empowers digital creatives to attract the right clients and build successful businesses. She's the creator of the Complete Breakthrough Freelancer course and co-host of the Business Badassery...

June 24, 2024

#96 – May 2024 Income Report

Hey there and welcome back to the Profitable Web Designer Podcast! Today, I’m diving into my monthly income report for May 2024, where I break down what happened behind the scenes at the Web Designer Academy. I’ll share how much...

June 19, 2024

#95 – 15 Simple Marketing Strategies for Each Stage of Your Web Design Business

One of the biggest challenges that web designers face when trying to create consistent, sustainable, recurring income is marketing. According to The Admin Bar Survey of over a thousand WordPress professionals, only 16% of freelancers and agencies are engaging in...

June 12, 2024

#94 – Using Hypnosis to Unlock Your Creativity with Certified Hypnotherapist Lauren Best

Have you ever felt paralyzed by perfectionism, fear of the unknown, or self-doubt in your web design business? If so, you’re not alone, and this week's episode of the Profitable Web Designer podcast is just for you! I'm chatting with...

June 5, 2024

#93 – Design Business Trends, Challenges and Marketing Strategies with Gigi Davarashvili of One6Creative

This week I'm chatting with Gigi Davarashvili, founder behind One6Creative, a conversion-focused creative agency, host of the Create to Convert Podcast and founder of One6Creative Academy, where she empowers designers to become confident business owners. We dive into Gigi's journey...

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I'm Shannon Mattern, business coach for web designers and host of the Profitable Web Designer Podcast.

I'm here to help you regain control of your web design business. I've helped hundreds of ambitious women web designers increase their prices, stop overworking and simplify their systems.

I've helped hundreds of ambitious women web designers like you increase their prices, stop overworking and make running their web design business easier.

Wondering if the Web Designer Academy is a good fit?

I've helped hundreds of ambitious women web designers just like you create freedom, flexibility, financial independence and fulfillment.

I'm consistently making $10K a month! I successfully found my niche and what words speak to them, learned how to market myself in a way that doesn’t feel cringy, instead it feels easy and natural. My clients don’t want to stop working with me once we launch their site! I’ve since landed multiple retainer clients that I LOVE and am booked out for months in advance!

I reached my minimum baseline revenue in just 90 days. I remember listening to Shannon’s training, and it felt like she was speaking exactly to me. Immediately after joining my income started to increase because I started valuing myself and my work and asking for higher prices.

I booked a new client at 5x the rate I was charging before I joined the Web Designer Academy. I have so much more confidence in knowing the value that I bring is worth the price that I’m asking – that has been really big for me.

Shannon Mattern, Founder
Web Designer Academy

We help ambitious women web designers reclaim their time, book web design projects they love, and make more as a freelance web designer than they ever thought possible.

The Web Designer Academy provides step-by-step processes and fill-in-the-blank templates for your messaging, marketing, packages, consultations, sales and project management combined with next-level support so that you have everything you need to create a consistently profitable web design business doing work you love for clients you love.