listen to my latest podcast episode:
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Are you tired of undercharging and overworking?

Let's make running your web design business easier.

Get my free course for women web designers who want to make more money without working 24/7.

Are you tired of undercharging and overworking?

Let's make running your web design business easier.

Get my free course for women web designers who want to make more money without working 24/7.

A smiling person with long blond hair and a denim jacket sits in front of a neutral background with decorative golden frames. They seem joyful and relaxed.

Hi, I'm Shannon Mattern!

I'm a business, marketing and sales coach for women web designers who want profitable, sustainable, fulfilling freelance web design businesses.

Bottom line? I help you…

Increase Your Income

BOOK profitable projects

Take control of your time

This image displays a dotted line forming a loop and a curved path that leads to an arrowhead, suggesting direction or movement, all on a black background.

Are you undercharging, overdelivering and unsure how to grow from here?

...or perhaps you find yourself overworking, overwhelmed, burnt out and feel like it’s just not worth the money you’re making anymore?

Here's how we can help you book higher-paying projects, get consistent clients and work on your own terms.

A tidy workspace with a white keyboard, a round-framed pair of glasses, a wireless mouse over a notebook with the text "dream bigger," and a pink planner.

Free course on how to stop undercharging and overworking.

Discover your biggest opportunities for creating more time and money (without having to get more clients)!

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Subscribe to the Profitable Web Designer podcast.

New episodes every Wednesday that give you  inspiration, motivation and actionable advice so that you can raise your prices, work less, book dreamy clients and take back control of your web design business.

Learn more about our coaching programs for women web designers.

Find out more about the systems, strategies, coaching and support we give you inside the Web Designer Academy so you can run a profitable, sustainable and fulfilling web design business (on your own terms).

I've been in your shoes, and I'm here to help you regain control of your web design business.

I'm Shannon Mattern, founder of the Web Designer Academy where I've helped hundreds of ambitious women web designers increase their prices, stop overworking and simplify their systems.

I work with freelance web designers and agency owners who provide web design services using WordPress, SquareSpace, Shopify, Showit, Kajabi, Webflow, Wix etc. to solopreneurs, small to medium size businesses, non-profits and large corporations. Wondering if we are a fit? Reach out today.

Learn more about how we can help you make running your web design business so much easier (and way more fun)!

A person sits on the couch.

Imagine growing your web design business felt this easy...

A person with glasses and a tattoo sits on a bed covered with pillows and a mustard blanket, working on a laptop in a cozy room.

You confidently charge wayyy more than you used to.

You stop undercharging (or never start in the first place) and you confidently make offers that reflect the value you bring to the table… and your clients are happy to pay you!

A person cradles a newborn baby in their arms while sitting comfortably on a pillow indoors.

You book web design clients you love to work with.

You know what to say to get their attention, and you confidently put yourself out there with simple marketing strategies that don't require blogging, being on social media 24/7 or running ads.

A person is sitting on a couch using a laptop.

You run projects like a pro and work only when you want to.

You stop being an overworking people pleaser, and you know exactly how to handle formerly “awkward” situations with confidence.

Seriously, imagine confidently marketing your business, connecting with dream clients and selling profitable web design packages. It's life-changing.

I've helped hundreds of ambitious women web designers just like you create freedom, flexibility, financial independence and fulfillment.

We help ambitious women web designers reclaim their time, book web design projects they love, and make more as a freelance web designer than they ever thought possible.

The Web Designer Academy provides step-by-step processes and fill-in-the-blank templates for your messaging, marketing, packages, consultations, sales and project management combined with next-level support so that you have everything you need to create a consistently profitable web design business doing work you love for clients you love.